Business Plan Project
YOU WILL NEED YO DELIVER ALL THE FOLLOWING !
1- Proposal Overview:
Write a brief description of your proposal (maximum 4 sentences).
Describe why you feel this proposal is a beneficial addition? Please provide at least four specific benefits that will result from your proposal. You should specifically reference the patient populations that will be targeted by the service.
2- Develop a mission statement and 3 SMART goals:
Create a mission statement and list at least three goals for your proposal using
SMART goal criteria.
3- Develop a marketing plan for your new service:
focus on ways in which you can create the perception of value for patients or individuals who will refer patients to your service. List at least five different marketing techniques you will use to create business. For each marketing technique estimate any associated costs for the marketing and include a discussion of why this specific technique effectively reaches the target population for your service.
4- Calculate breakeven for your proposal:
Break-even is the point of zero loss or profit. At break-even point, the revenues of the business are equal its total costs and its contribution margin equals its total fixed costs ( this may help
5- Calculate a return-on-investment (ROI) for your proposal:
Return on investment (ROI) is a financial ratio intended to measure the benefit obtained from an investment. Time is usually of the essence in this measurement because it takes time for an investment to realize a benefit. A guide to calculating ROI can be found attached
6- Create a timeline for implementation of this new service:
Include at least five goals or milestones on the timeline that you will use to ensure the project remains on track. Keep in mind appropriate time frames for approval of programs, recruitment and training, etc. as you create your timeline.
7- Create a post implementation evaluation plan:
How will you evaluate the success of your proposal after it has been implemented? Provide at least four metrics that you will monitor. How often will you monitor them? What is your minimum threshold for “success” for each metric with this proposal?
8- Create an Executive Summary:
Create a one page summary document of how your proposal will work in its ideal state. Include only the most pertinent information necessary for someone reviewing the summary to make a decision about the proposal. This should include a scussion regarding the monetary benefits of your proposal.