1. One of the companies in the case, UnitedHealth Group, tackled the issue by imposing standardization and charging those stepping outside standard models. How should they balance the need to standardize with being able to provide business units with the technologies best suited to their specific needs? Justify your answer.
Answer: Approaches to achieving balance: We are create manageable standards (e.g. desktops for various types of work: clerical, secretarial, managerial, analyst, developer, graphics design). Just a few standard setups will expected serve most of the organization